My Menu
Client: DoorDash
Insight: Food delivery apps don’t offer enough customization options for your meals.
Big Idea: Food is as unique as you are, so let’s create the best customizable experience possible with DashPass.
Graphis New Talent Annual 2022 Silver Award Winner
Art Director: Alex Mayeri
Voice Over: Moriah Humiston
Create custom orders on My Menu by DashPass.
Link your Bitemoji to your account.
Set your food preferences.
Search burgers and select from nearby restaurants where to create your order.
Select from wide-range of ingredients to customize your order.
Name your custom order.
Review your order and add to cart.
Store your custom orders on your My Menu to order whenever you want.
Browse your friend’s custom orders on the DoorDash app.
Order your friends orders, or customize to your liking.
Share your custom orders using the My Menu branded sticker on Instagram stories. Your followers can order your creation directly from the sticker.
Include your custom orders on your Tinder profile to show your foodie side.
Student work